On the way to a tobacco- and nicotine-free Switzerland
The Swiss Association for Tobacco Control is the center of competence for tobacco prevention in Switzerland. As an umbrella organization for the promotion of non-smoking, it today comprises over 50 organizational members. AT Switzerland offers its members a broad network of experts and provides expertise on tobacco control and prevention. With evidence-based offers and the networking of the central actors, it is committed to a sustainably healthy and smoke-free Switzerland and at the same time offers the population a hand in quitting smoking and nicotine withdrawal.
An important field of action is the denormalization of the consumption of tobacco and nicotine products. This is because a large part of the population still regards the consumption of lethal tobacco and nicotine products as "normal". Furthermore, the protection of young people is at the center of its work and AT Switzerland would like to encourage smokers on their way to quitting smoking. Finally, AT Switzerland is very concerned to strengthen the protection of the population from passive smoke.
01.07.2021 |News
Simpler, modern, professional: AT Switzerland has a new look
The Swiss Association for Tobacco Control has a new appearance. Alongside the modernisation of the logo, the focus is also on the newly designed website. This new corporate design strengthens the positioning of AT Switzerland.
Picture: AT Switzerland's new logo
Tobacco prevention in Switzerland continues to face major challenges. In order to better position itself as a public health actor and an umbrella organisation for the promotion of non-smoking, AT Switzerland has refreshed its corporate design.
Simple and recognizable
The logo designed by the graphic design duo Nicolas Schaltegger & Dominik Sieber is simple but modern. For high recognition, AT Switzerland will continue to use the proven letters 'at' in the future. Furthermore, the new corporate design harmonises and unifies the appearance of AT Switzerland.
Quadrilingual website
At the same time, AT Switzerland wants to optimise its positioning and modernise its communications with a new online presence. A blog and an AT newsletter are the next steps in this process. In addition to the three national languages German, French and Italian, the website is now also available in English. The implementation of the new design in all means of communication will take place step by step.
Explore the new website: at-schweiz.ch
AT Switzerland tweets as «at Info» at @PraeventTabacum.
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Protection from second-hand smoke from your fellow human beings
The call for smoke-free indoor environments is based on clear evidence of health damage caused by passive smoking. In Switzerland, too, scientific research has demonstrated the positive health effects of legal protection against passive smoking.